You could have seen this one coming a mile away. Computer Shopper, once the biggest and one of the most profitable magazines in the United States, announced today that it’s going online-only.
The days of 1000-page tabloid-sized issues are long past; Shopper went to a slick paper and normal trim years ago. Back in The Day, I was a senior editor there, responsible for about 100 of those pages a month. That’s a lot. And while Shopper may not have been the best thing I’d ever done professionally or the most fun or the most formative, it was undoubtedly in the Top 3 for all of them. It’s surely where I learned the magazine business and where I started to learn how to be a manager. It’s where I met my best man. It’s why I moved into New York City.
And it’s where I forged personal and professional relationships that have lasted decades. I’m sad to see it go. Steven J. Vaughan-Nichols, a friend and once one of my writers, wrote a tribute in Computerworld. Read to the bottom.
There are too many Shopper stories than can be told here; you’ll have to buy me a beer or two — and I know that my short time at Shopper is only a thin slice of a very long story.
There’s an old poster that shows a genealogy of British blues bands. Every band that’s worth a damn could trace its way back to the Yardbirds, for one member or another at one point or another. In the tech press, Shopper was the Yardbirds. Glad I got to play